Services

AUDIT AND OPPORTUNITY IDENTIFICATION

  • Analysis of your content library and rights/availability

  • Identifying key titles in your catalogue to help inform your priorities

FINANCIAL MODELLING AND FORECASTING

  • Forecasting revenues for specific titles or channels

  • Identifying the most attractive titles from an ROI perspective

  • Establishing KPIs

STRATEGY, PARTNERSHIPS AND BUSINESS PLANNING

  • Developing a strategy to help you drive revenue growth

  • YouTube channel strategy

  • Support with identifying and forming long-term partnerships to help bring your vision and strategy to life

CHANNEL MANAGEMENT AND COMMUNITY BUILDING

  • End-to-end YouTube channel management

  • Content scheduling and planning

  • Community management and moderation

CONTENT PACKAGING AND SEO

  • In-depth metadata optimisation - titles, descriptions, tags

  • Thumbnail design

FINDING AND PLACING TALENT FOR YOUR TEAM

  • Digital Team Leads

  • Channel Managers

  • Video Editors 

  • Thumbnail Designers 

  • Copywriters 

OPERATIONS (TOOLS, SYSTEMS AND PROCESSES)

  • Guidance on how to setup, structure and manage your YouTube CMS - setting up Match Policies, organising Assets, Metadata and Labelling to future proof and streamline your YouTube operations

  • Streamlining your processes and workflows for digital content

YOUTUBE CONTENT ID AND DIGITAL RIGHTS MANAGEMENT

  • Support managing all inbound issues in your YouTube CMS (e.g Potential Claims, Disputed Claims)

  • Ingesting Reference Files to YouTube Content ID

  • Facebook Rights Manager support 

  • Identifying and removing illegal content from social media platforms

REPORTING AND ANALYTICS

  • Support with identifying your KPIs

  • Monthly and quarterly reports 

  • One-off reports to audit and review your channel(s) and provide suggestions on how to improve performance

TRAINING AND WORKSHOPS

  • Delivering either in-person or virtual training and workshops to your team, advising on YouTube and social video best practices 

  • Guidance on how to setup your accounts and channels

  • Training in how to navigate YouTube Studio, YouTube CMS (Content Manager etc)